1977-89 (Punk, New Wave, 80s)

KROQ-FM is a commercial modern rock music radio station in Los Angeles, California, broadcasting on 106.7 FM. The call sign is pronounced "kay rock." more...

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History

KPPC

Originally, 106.7 FM was KPPC, owned by the Pasadena Presbyterian Church. They broadcast religious programming with a co-owned AM station. As the church encountered difficulties operating the stations, they sold the two stations to an outside company, Crosby-Avery Broadcasting, with the church retaining the right to broadcast its services over both stations. Until 1969, the station still broadcasted from the basement of the church.

In 1967, Tom and Raechel Donahue created a freeform progressive rock format at co-owned KMPX in San Francisco. KMPX became a big success, and in 1968, the Donahues were sent to Pasadena to introduce the format to the ailing KPPC-FM.

The following year, after a few bounced paychecks, dress code regulations and other rules changes, The Donahues and the disc jockeys at both KMPX and KPPC walked out on the stations in what was called by some at the time as "The Great Hippie Strike." The former KMPX and KPPC staffers were later hired at Metromedia-owned KSAN in San Francisco and KMET in Los Angeles. KPPC hired new staffers and kept the freeform format, though they floundered for several years following the strike. In 1969, the two stations were sold to the National Science Network.

In April 1970, the studios were moved out of the church basement. In September of that year, the FM transmitter was moved to Flint Peak, a mountaintop adjacent to Pasadena, and the station's power was significantly upgraded.

See KPPC;

KROQ-AM and KROQ-FM

Country music station KBBQ (1500 AM) in Burbank became KROQ in September 1972, changing its format to Top-40 and hiring established disc jockeys from other stations. The new KROQ called itself the "ROQ of Los Angeles". In 1973 KROQ's owners bought the struggling KPPC-FM from National Science Network, which was forced by the FCC to sell their stations due to compliance issues 1. The FM station's call letters were changed to KROQ-FM and hired Shadoe Stevens to create a new rock format described as high energy "all-cutting-edge-rock-all-the-time" and began simulcasting as "The ROQs of L.A.: Mother Rock!" (KPPC (AM) was sold to Universal Broadcasting, and remained on the air with its limited-schedule of Wednesday evening and Sunday operation until subsequent owners took the station — by then, KBLV — off the air permanently in 1996.)

The two stations were wildly successful initially with the new format, but poor money management by the general managers resulted in more bounced paychecks, and in 1974, Shadoe quit and the entire staff walked out, shutting the stations down. In 1976, the FCC ordered KROQ to return to the airwaves or surrender the stations' licenses. With barebones equipment, KROQ returned to the airwaves, broadcasting initially from the transmitter location, followed by a penthouse suite in the Pasadena Hilton Hotel, then across the street from the Hilton (117 S. Los Robles). At that time, Shadoe Stevens was re-hired as a programming consultant and air personality with others like Los Angeles radio legends "The Obscene" Steven Clean and Frazer Smith. At this time Rodney Bingenheimer also joined the station introducing many new and local bands, including The Sex Pistols, The Ramones and The Runaways on his Sunday night show.

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